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Privacy Policy

PRIVACY POLICY

 

Effective Date: January 14, 2017

Last Updated: January 09, 2026

 

Midwives Advantage (“Midwives Advantage,” “we,” “us,” or “our”) values your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website (the “Site”), contact us through the Site, or schedule services through the Site.

 

If you do not agree with this Privacy Policy, please do not use the Site.

 

IMPORTANT: This Site is not intended for medical emergencies. If you are experiencing a medical emergency, call 911 or go to the nearest emergency room.

 

 

1) WHO WE ARE / HOW TO CONTACT US

 

Midwives Advantage

San Antonio, Texas, USA

Email: info@midwivesadvantage.com

Mailing Address: 1141 N Loop 1604 E, #105187, San Antonio, TX 78233, USA

 

 

2) INFORMATION WE COLLECT

 

A. Information You Provide (Contact Form)

If you submit our contact form, we collect the information you enter, which may include your name, email address, phone number, and the content of your message.

 

PLEASE DO NOT INCLUDE SENSITIVE HEALTH INFORMATION IN THE WEBSITE CONTACT FORM.

Our contact form is intended for general questions and scheduling-related requests (for example, “I’d like to book a consultation”), not for detailed clinical or sensitive health information.

 

B. Scheduling and Patient Intake Information (Acuity Scheduling)

We use Acuity Scheduling (“Acuity”) to let you request and book appointments and, where applicable, complete scheduling-related questions/forms.

 

When you use Acuity, you may provide information such as:

• appointment preferences and availability;

• contact details; and

• health-related information you provide as part of intake or scheduling.

 

C. Health-Related Information

In connection with providing services, we may collect health-related information that you provide. Health-related information is sensitive, and we treat it accordingly.

 

D. Information Collected Automatically

When you visit the Site, we (and/or our service providers) may automatically collect certain technical information, such as:

• IP address;

• browser type and device information;

• pages viewed and approximate timestamps;

• referring/exit pages.

 

We use this information for basic site operation, security, and troubleshooting.

 

E. Cookies and Similar Technologies

We do not use analytics trackers or advertising pixels on our Site. However, the Site and our service providers may use essential cookies or similar technologies needed for the Site to function, maintain security, and prevent abuse.

 

You can control cookies through your browser settings. Disabling cookies may affect how the Site functions.

 

 

3) WHAT WE DO NOT DO

 

• We do not use website analytics (e.g., Google Analytics).

• We do not use advertising pixels.

• We do not send marketing emails/newsletters.

• We do not sell personal information.

• We do not accept payments directly on our website.

 

 

4) HOW WE USE INFORMATION

 

We use information we collect to:

• operate and maintain the Site;

• respond to inquiries and messages;

• facilitate scheduling and provide services you request;

• communicate about scheduling, services, and administrative matters;

• maintain appropriate records related to our services and operations;

• protect the safety, security, and integrity of the Site and our business;

• comply with legal obligations and enforce our policies.

 

 

5) HOW WE SHARE INFORMATION

 

We may share information in the following circumstances:

 

A. Service Providers

We share information with service providers who help us operate the Site and provide services. This may include:

• Wix (our website platform provider);

• Acuity (our scheduling provider);

• email and communications providers (because contact form submissions are delivered to us by email);

• IT/security and hosting-related providers.

 

These providers are authorized to use information only as necessary to provide services to us.

 

B. Legal and Safety Reasons

We may disclose information if required by law or legal process, or if we believe disclosure is necessary to:

• comply with legal obligations;

• protect rights, safety, and security of patients/clients, our business, or others; or

• prevent fraud, abuse, or security incidents.

 

C. Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets, information may be transferred as part of that transaction.

 

D. With Your Consent or at Your Direction

We may share information when you ask us to, or when you consent.

 

 

6) WIX (WEBSITE PLATFORM) AND CONTACT FORM SUBMISSIONS

 

Our Site is built and hosted using Wix. When you submit our website contact form:

• your submission may be stored in our Wix account/dashboard; and

• we may receive a notification and/or a copy of your submission by email.

 

Because email is not always a secure way to transmit sensitive information, you should not include sensitive health details in the website contact form.

 

 

7) ACUITY SCHEDULING (THIRD-PARTY SCHEDULING)

 

We use Acuity Scheduling to manage appointment requests and bookings and, where applicable, to collect scheduling/intake details.

 

Information you submit through Acuity is processed by Acuity and is subject to Acuity’s and its provider’s policies and settings. We encourage you to review their privacy practices:

• Acuity Scheduling Help Center (HIPAA guidance): https://help.acuityscheduling.com/

• Squarespace Privacy Policy: https://www.squarespace.com/privacy

 

 

8) HEALTH INFORMATION AND HIPAA

 

We are committed to protecting health-related information.

 

If our services make us subject to the Health Insurance Portability and Accountability Act (“HIPAA”), certain information may be subject to additional rules and protections. In that case, we may provide a separate HIPAA Notice of Privacy Practices (NPP) that describes how we use and disclose Protected Health Information and your rights under HIPAA.

 

To request a copy of any applicable Notice of Privacy Practices, please contact us using the information in Section 1.

 

 

9) DATA RETENTION

 

We retain personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide services, maintain appropriate records, resolve disputes, enforce agreements, and comply with legal obligations.

 

Retention periods can vary depending on the type of information and why it is collected.

 

 

10) SECURITY

 

We use reasonable administrative, technical, and organizational safeguards designed to protect information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

 

 

11) YOUR PRIVACY CHOICES AND RIGHTS

 

Depending on where you live and the laws that apply, you may have certain rights regarding your personal information, which may include:

• requesting access to personal information we hold about you;

• requesting correction of inaccurate information;

• requesting deletion of certain information (subject to legal exceptions).

 

To submit a request, contact us at [your email address]. We may need to verify your identity before fulfilling requests.

 

Opt-Out of Marketing: We do not send marketing emails. If this changes in the future, we will provide an unsubscribe method and update this Privacy Policy.

 

 

12) CHILDREN’S PRIVACY

 

The Site is not intended for children under 13, and we do not knowingly collect personal information from children through the Site. If you believe a child has provided personal information, contact us and we will take reasonable steps to delete it.

 

 

13) THIRD-PARTY LINKS

 

The Site may contain links to third-party websites. We are not responsible for the privacy practices of third parties. Please review their privacy policies before providing information to them.

 

 

14) CHANGES TO THIS PRIVACY POLICY

 

We may update this Privacy Policy from time to time. We will update the “Last Updated” date when changes are made. If changes are material, we will provide additional notice as required by law.

 

 

15) CONTACT US

 

If you have questions about this Privacy Policy or our privacy practices, please contact:

Midwives Advantage

Email: info@midwivesadvantage.com

Mailing Address: 1141 N Loop 1604 E, #105187, San Antonio, TX 78232, USA

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